Publications

Publications

Type of Publication: Article in Journal

Finding meaning in contradiction: Effects of discrepant online reviews on job application intentions

Author(s):
Könsgen, Raoul; Schaarschmidt, Mario; Ivens, Stefan; Munzel, Andreas
Title of Journal:
Journal of Interactive Marketing
Volume (Publication Date):
43 (2018)
pages:
165-177
Citation:
Download BibTeX