Publications
Type of Publication: Article in Collected Edition
Does Being Reputable Drive Customer Equity? Evidence from E-Commerce
- Author(s):
- Ivens, Stefan; Walsh, Gianfranco; Schaarschmidt, Mario
- Title of Anthology:
- International Conference on Information Systems (ICIS)
- Location(s):
- Fort Worth, TX
- Publication Date:
- 2015
- Citation:
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